Artist's rendering of the Equitable Pavilion

SOURCE: Commercial Transparency by © Copyright Photo Lab, Inc.

Night scene showing the IBM and Equitable Pavilions

SOURCE: Commercial Transparency by © Copyright Photo Lab, Inc.

The Equitable Pavilion

SOURCE: Commercial Transparency by © Copyright Blackhawk Films/United Air Lines

The Equitable Demograph

SOURCE: Commercial Transparency by © Copyright Wolfe Worldwide Films

The Equitable Life Assurance Society of the United States

SOURCE: NY World's Fair Publication For Those Who Produced the New York World's Fair 1964-1965