Artist's rendering of the Coca-Cola Pavilion

SOURCE: Commercial Transparency by © Copyright Photo Lab, Inc.

Coca-Cola Pavilion - Night

SOURCE: Commercial Transparency by © Copyright Photo Lab, Inc.

Entrance to the Coca-Cola Pavilion - Night

SOURCE: Commercial Transparency by © Copyright Photo Lab, Inc.

Coca-Cola Pavilion

SOURCE: Commercial Transparency by © Copyright Blackhawk Films/United Air Lines

Coca-Cola Pavilion Entrance

SOURCE: Commercial Transparency by © Copyright Blackhawk Films/United Air Lines

Taj Mahal through fountains at the Coca-Cola Pavilion

SOURCE: Commercial Transparency by © Copyright Wolfe Worldwide Films

Alpine Lodge setting in the Coca-Cola Pavilion

SOURCE: Commercial Transparency by © Copyright Wolfe Worldwide Films

Aerial view of the Coca-Cola Pavilion

SOURCE: NY World's Fair Publicity Photograph presented courtesy Craig Bavaro Collection

Coca-Cola Pavilion

SOURCE: © Copyright nywf64.com Collection

Coca-Cola Pavilion

SOURCE: Online auction

Coca-Cola Pavilion Carillon

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Refreshing fountain outside the World of Refreshment - Coca-Cola Pavilion

SOURCE: © Copyright Berksboy Collection

Coca-Cola Tower Night View

SOURCE: Online auction

Visitors waiting to embark on Coca-Cola's atmospheric Global Holiday within may enjoy a carillon concert emanating from the bell tower. Pavilion also houses a USO lounge and ham radio facilities.

SOURCE: News Colorfoto by Daniel Jacino, New York Sunday News, Date unknown (1964)

A street in Hong Kong, re-created in such detail as to include the voices and smells a visitor might encounter, is one stop on Coca-Cola's "Global Holiday."

SOURCE: News Colorfoto by Edmund Peters and Richard Lewis, New York Sunday News, June 27, 1965

SOURCE: Magazine Electrical Construction and Maintenance, July 1964 - presented courtesy Wayne Bretl Collection